CIRT™ empowers brands with on-demand, location-specific, end-of-use packaging guidance for seamless consumer communication across North America.
Led by the experts in ocean plastic pollution, recycling, and the circular economy, our team of data scientists, environmental engineers, and software developers work alongside AI to provide customers with the most comprehensive, accurate recycling and regulatory information the market has to offer.
As a for-profit organization, we understand your challenges firsthand. We share your business mindset, your sense of urgency and market-focused priorities, making us an ideal partner in your success. Our solution combines deep industry expertise with extensive research and direct customer insights to deliver practical, reliable results when you need them most.
CIRT Check™ seamlessly integrates with your existing systems, while ensuring compliance with evolving regulations, making it the trusted choice for responsible brands. Our signature SmartLabel® integration eliminates the need for additional on-pack real estate as well as costly retooling and reprinting.
CIRT Check™ uses location services enablement or manual zip code/address entry to provide precise guidance for recycling, composting, and drop-off programs. This reduces confusion at the bin and minimizes costly contamination in the recycling system.
Build unique digital profiles for all your products and packaging. Dynamic QR codes and dedicated CIRT Check™ pages ensure consumers always access the latest recycling information for each product, thereby meeting various regulatory requirements.